About

Is your product lacking a profitable vision? Are you working with outdated systems and processes? Do you need someone who can innovate, present complex ideas in a simple way, and blaze a fire promoting employee and customer experience?

Send me a note at Jamiebetsybraith@gmail.com.

Expertise

I am an end-to-end product designer with 15 years of design experience. I have a BFA in Graphic Design and Interactive Media, a NNG UX Certificate, experience as a bootcamp instructor, and 2 years in UX management.

Leadership philosophy

My approach is all about building a team culture that puts users first and values learning and flexibility. I aim to create an inspiring environment where everyone feels encouraged to share their ideas and focus on what users really need, leading to better results and meaningful experiences.

Accomplishments

• Designed new features achieving 79% adoption in B2B SaaS.

• Enhanced app performance while personalizing customer views effectively.

• Conducted hundreds of discovery, contextual interviews, and usability tests successfully.

• Collaborated with CEO on strategic vision to support marketing and sales growth.

• Improved fraud reporting across 4,000 branches and customer service.

• Redesigned Sophia.org website, later saving students one billion in tuition.

• Created design systems for brands like Strayer, Sophia, Parallax, and Wells Fargo.

Tools

I'm proficient with tools like Adobe CC Suite, Asana, ChatGPT, Figma, GitHub, Microsoft Office Suite, and VS Code.

I gather customer data from tools like Gong, Google Analytics, ZenDesk, ChurnZero, Database Queries, and UserInterviews.com.

SKILLS